Live Workshop
September 29, 2022
10:30am-12:00pm PST

Connect-The-Dots in Your Marketing Funnel

How to Calculate ROI and Accurately Forecast a Budget for B2B & B2C Lead Gen

Learn how to understand your marketing funnel with absolute clarity in this hands-on online workshop with the Ollo Metrics team. You will be joining other marketers and business leaders in learning how to use Ollo Metrics’ digital marketing funnel calculators for planning your B2B & B2C campaigns. You’ll also learn about the relationship between digital marketing metrics and how you can create the optimal budget for your business using a goals-based approach.

Register for this workshop and you will learn:

How to connect-the-dots between ALL of your digital marketing metrics
How to forecast ROI and Return on Ad Spend (ROAS) with your marketing campaigns
How to accurately plan and allocate budget based on your goals
Channel selection and digital media planning considerations

Free Resources

In addition to what you will learn in our workshop, you will also get access to Ollo Metrics’ Lead Gen Funnel Calculators. These are tools that you can use to plan every new marketing campaign!

Your Presentor

Warren Thompson
CO-FOUNDER & MANAGING DIRECTOR @ OLLO METRICS

Warren has 13+ years of experience in marketing. His expertise crosses many facets of marketing and digital marketing including brand strategy, web design, content strategy, copywriting, SEO, analytics, online paid ads, funnels, and more. In his last role, as Marketing Director at Kintec: Footwear + Orthotics, Warren built a cross-functional marketing team of seven while consistently achieving record year-over-year sales numbers. In 2018, he co-founded Ollo Metrics and has helped dozens of clients achieve unprecedented success in digital marketing as seen in many of Ollo Metric’s case studies. When he’s not working with Ollo Metrics clients, he teaches digital marketing classes and presents at BrainStation, Small Business BC, Vancouver Startup Week, PPC Hero Conference and more.

“With a growth mindset and the right guidance, we believe that you have everything you need to succeed in digital marketing.”

Warren Thompson

Co-Founder & Managing Director, Ollo Metrics

What our clients are saying

Warren and the Ollo Metrics team are a joy to work with. They are knowledgeable, collaborative, and able to explain digital marketing in an informative and approachable manner. We greatly appreciate their transparency in campaign tracking and reporting. Highly Recommended!

BC211

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What our clients are saying

Ollo Metrics has been a great partner for Capilano University. They are exceptional at performance marketing and advanced analytics, but most importantly they are great human beings to work with.
In a short time, Ollo Metrics to developed custom multi-level marketing dashboards to increase transparency on all our marketing efforts across the university. Getting everyone’s eyes on the right metrics has been crucial to improving conversion rates, and also budget efficiency. The Ollo team is always friendly and professional, and their systems have helped us keep our advertising campaigns more organized than ever.

Capilano University – Rafael Gi, BBA Director, Marketing & Digital Experience

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Ready to Connect-The-Dots in Your Marketing Funnel?

Join us at our workshop to learn how to calculate ROI and
accurately forecast a budget for B2B & B2C Lead Gen.

We are a Digital Marketing Agency in Vancouver, BC, Canada. We specialize in Google Ads, Social Media Ads, and SEO (Search Engine Optimization). What makes us different from other agencies is that we place a heavy emphasis on marketing analytics to help connect the dots between marketing costs and revenues generated.